Integration · Orchestration & signal

Bombora: Third-party intent data feed for in-market account identification.

Bombora's intent data tells us which ICP accounts are actively researching your category. We use it as one input among many to prioritize the SDR's daily work queue.

What we operate

How our pod runs Bombora.

  • Configure intent topics that match your category and competitor space
  • Pipe weekly intent surges into Clay or your orchestrator
  • Trigger sequences when an ICP account surges above threshold
Use cases

Where Bombora earns its place in the stack.

Category-intent prioritization

Each week we surface the ICP accounts surging on topics like 'customer data platform' or 'devsecops' and push them to the top of the SDR queue.

Example workflows

Real Bombora plays we ship.

Intent surge to sequence

  1. 01Bombora weekly file lands in Clay/Unify/FlashGTM
  2. 02Filter to ICP accounts surging above threshold on relevant topics
  3. 03Trigger tailored sequence referencing the research topic
  4. 04SDR follow-up via LinkedIn within 24 hours
Best fit

B2B SaaS in established categories where third-party intent has signal density. Less useful for emerging categories with little research volume.

FAQ

Frequently asked questions

More integrations

Explore the rest of the stack.

ICP and industries

How we run Bombora by segment.

Every ICP and industry page shows the target list logic, triggers, and sequence structure we run with this stack.

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Request an integration.

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Next step

Want to see Bombora run inside your stack?

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